Key Associates - Catalyst for Change

Life and Business Coaching - ILM endorsed Award

As more and more people become aware of the effectiveness of coaching for both personal and professional life it can be difficult to find a course that will inform, provide coaching tools and be endorsed by a recognised awarding body.  Key Associates has sought to address this situation by the development of  a new ILM Endorsed Award designed for those who wish to develop coaching skills and who at present do not fit the ILM Criteria for existing coaching qualifications. This programme will allow participants to develop a firm understanding of the ethics of coaching and to identify a range of coaching models that could be used in a variety of contexts.  Those who may benfit from the course include:-

  • those within  a workplace situation who do not currently meet the criteria set down by ILM for the Level 3 Certificate in Coaching for Team Leaders and First Line Managers
  • those within the community or voluntary sector who have an interest in applying the principles and practice of coaching within their group
  • those  private trainers who have heard about coaching and who would like to learn more
  • those who have an overall interest in coaching

Programme Content

  • Coaching Principles and Practice
  • Values and the coaching relationship 
  • Coaching Models 
  • Coaching Skills 
  • Barriers to coaching and how to overcome them
  • A coaches toolkit 
  •  What Next…possible progression routes

Duration and Format

32 direct learning hours plus 6 hours of practical coaching activity

Entry Requirements

Candidates be those who have a desire to explore the role of a coach and who wish to develop / enhance coaching skills

Training Methods

The course will be delivered in a range of ways designed to suit participants. Experiential learning will be used along with discussion, direct training, course notes, triad work, and home study assignments and coaching diary.

Why Coaching?

Coaching, used properly, is a highly effective way of helping individuals to develop their personal and professional performance to very high standards.

Why this course?

Those who complete this award can be confident that they have acquired a deeper understanding of what coaching is both in practical and ethical terms.

Price includes

Direct Delivery

  • ILM Registration
  • Internal Moderation
  • Course Manual
  • Other relevant materials
  • Ongoing support
  • Coaching Support Network


For further information on Coaching please contact Alice or Lesley at info@keyassociatesni.com

or telephone 07811 386 164  /  07711 612 260  /  02828274344